"The way the big business of games operates now is leading to “creative failure,”"
"“We at EA blew it,” he said, referring to EA’s problems keeping former top-tier studios Origin, Bullfrog and Westwood vital or even simply in existence, once they were purchased."
"“The Command and Conquer model doesn’t work,” Riccitiello said. He said it was a bad idea for companies to buy development studios, change the studios names to brand them all to the publisher and expect progress."