Egy masik remek osszefoglalas a "haboru" (ki talalta ki ezt a hulyeseget?) jelenlegi allapotarol:
"So let's tease this out shall we. Android is winning in smartphone unit sales which Google needs to get eyeballs looking at their ads and consumers buying their advertiser's products, correct?
Google also needs to get lots of developers writing apps for Android in order to get lots of consumers downloading lots of apps and viewing lots of ads, correct? For this to happen, developers need to make lots of money on the platform, don't they?
Now let's see if that is working for them.
Rich Relevance reports that 90% of all mobile e-commerce is generated by iOS users. 84% of mobile games revenue comes from the iOS platform according to New Zoo. Distimo reports that iOS developer revenue is 6x greater for iOS than Android and 8x greater for the top 200 apps on iOS compared to Android.
AppStore HQ reports that there are over 4x more developers writing for iOS as there are Android developers.
The average web browser share as reported by Net Applications, AT Internet, W3Counter, WikiMedia, StatCounter GlobalStats, StatOwl, WebMasterPro, Clicky WebAnalytics etc for iOS is well over double that of Android.
In terms of viewings of actual ads, Android is far below iOS with Opera reporting that iOS has 46.53% of ad traffic and a massive 61.41% of ad revenue. In contrast, Android only accounts for 24.43% of traffic and 26.56% of revenue.
The actual value of those clicks on ads is far higher for iOS with an eCPM of $3.96 for iPad users, $2.85 for iPhone users and only $2.10 for Android.
So what do we discover?
Despite Google's business model needing lots of eyeballs, lots of apps, lots of developers and lots of ad revenue, it turns out that despite Android's large smartphone sales numbers, it is not delivering in these metrics.
For investors, actual profit is of course the most important figure in all of this and Apple's iPhone delivers more profit in just one quarter than ALL of Google's products do (mobile and desktop) in an entire year.
Piper Jaffrey reports that Google brings in 40% of their mobile profits solely thru the Maps app and search within Safari on iOS devices. With Apple's new Maps app kicking out Google and Siri taking away lots of Safari searches and the possibility of Google being replaced as the default search engine, Google's business model in mobile is even more threatened.
Ipsofacto Google is not winning any war that matters."